This idea comes from the Nepean Hotspurs in Ottawa, Canada. This girls soccer team raised $1200 by raffling off a gift certificate for a local grocery store...at the grocery store itself.
This creative idea worked for a number of reasons:
- The girls worked together in shifts
- They were in a high traffic area (think of how many people go through a grocery store on the weekend)
- Everyone can use a gift certificate for groceries
- Customers had just made a buying decision and were already in the right mindset
0 comments:
Post a Comment