Benefits of Seasonal Sports Fundraisers

Has your organization or group ever considered a Seasonal Fundraiser?

Seasonal fundraisers are a great way for your group to take advantage of the increased demand for products at certain times of the year. Not only will your group be able to increase the conversion ratios of items you are selling, you can also expect a greater chance for success and increased campaign revenues. If you look at it from a supporter's point of view, it is much easier for them to pay for flowers or chocolates near Valentine's day.

Here are some great examples of Seasonal Fundraisers your group can run:

• Hold a Pumpkin drive near Hallowe'en
• Partner with a florist in your area to setup a valentines day flower campaign
• Sell cookie dough close to Christmas. Your supporters will have unique homemade gifts for their friends
• Sell flags near national holidays
• Chocolate is always popular at Easter

Your group should be creative and imaginative, the list of ideas is potentially endless. With a seasonal fundraiser you make the sales process easier for your group and you can offer a great benefit to your supporters.

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Easy Fundraising Idea: Grocery Raffle

This idea comes from the Nepean Hotspurs in Ottawa, Canada. This girls soccer team raised $1200 by raffling off a gift certificate for a local grocery store...at the grocery store itself.
This creative idea worked for a number of reasons:

• The girls worked together in shifts 
• They were in a high traffic area (think of how many people go through a grocery store on the weekend)
• Everyone can use a gift certificate for groceries 
• Customers had just made a buying decision and were already in the right mindset  

The only cost involved was the purchase of the gift certificate. The grocery store had no problem giving the team space to set up a table.

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